Salespeople

🤖 Technology is transforming sales and reinventing the role of salespeople. “Thanks” to technology, CUSTOMERS WILL DEAL WITH HUMAN SALES AGENTS FOR ONLY 𝟭𝟱﹪ OF THEIR OVERALL SALES EXPERIENCES.
The traditional salesperson 👨🏻‍💼 won’t completely vanish, but those who retain their jobs will face radically redefined professional roles. Expect the future to bring a “sales-tech arms race” as companies hustle to recruit expert salespeople who have the capabilities to “match the technology.” 👩🏻‍💻
“Automation of back-office processes and the complete outsourcing of the sales function, enabled in part by precisely this technology shift, are REDRAWING THE LINES OF SALES MANAGEMENT. Given the scarcity of highly qualified talent TO MANAGE BIG DATA🔎 AND SOPHISTICATED ANALYTICS🧐, sales organizations are competing for the best candidates and will have to recruit aggressively.”

We find 5️⃣”Five Proven Strategies from the World’s Sales Leaders” in “SALES GROWTH” 📖, by McKinsey’s consultants.

Extensive interviews with 200 sales leaders in 100-plus firms across a selection of major industries – consumer goods, high tech, energy, financial services, and more – revealed five detailed, field-tested, proven strategies:

❶ “FIND GROWTH BEFORE YOUR COMPETITORS DO”
Competent sales leaders meet their monthly and annual quotas. Superior sales leaders work to blast beyond those numbers by keeping their eyes on the big picture. Stay on the lookout for DEVELOPING TRENDS 🏄🏼‍♂️ you can exploit or leverage to score new deals.

❷ “SELL THE WAY YOUR CUSTOMERS WANT”
Operating through multiple sales channels is an increasingly important tactical move. Consumers have many purchasing options, including researching products online and buying what they want remotely. Companies must make sure the way they sell is the way customers want to buy, WHATEVER THAT CHANNEL MAY BE.

❸ “SUPERCHARGE YOUR SALES ENGINE”
Ensure your teams have sufficient “time to sell” – The more time salespeople spend in the field👨🏼‍🚒, the more opportunities they have to scout new prospects and close new business. DON’T WASTE SALESPEOPLE’S TIME ON NONSELLING ACTIVITIES.🤯

❹ “FOCUS ON YOUR PEOPLE”
“Social media and mobile platforms have created real-time interactions, so DATA ANALYSIS NEEDS TO BE REAL-TIME as well.”
Make COACHING 🧑🏼‍🏫 an essential component of your sales operations. The best coaching doesn’t focus on teaching, but rather on helping others learn. THE MOST EFFECTIVE METHOD IS “EXPERIENTIAL LEARNING” – LEARNING BY DOING.
“RECOGNIZE IT’S NOT JUST ABOUT PAY” – Quality salespeople are overachievers motivated by more than a paycheck. Peer approval is important, as is public recognition🏅

❺ “LEAD SALES GROWTH”
“Challenge the status quo” – Strong sales leaders are VISIONARIES 🔮. They give customers SATISFYING EXPERIENCES.
“DEMAND RESULTS, RESULTS, RESULTS” – 📊 Results matter!!